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In the last post, we looked in detail at the return on investment for our turf. This post will explore the intangible benefits our turf provides. What is an intangible benefit? It is something a service or product provides that cannot be strictly measured. It includes things such as peace of mind, enjoyment, convenience, and purpose. To use last post’s example: a new lawnmower makes my repair bill go away (tangible benefit) but also provides me with a new sense of purpose as

For the next 2 weeks, we are evaluating the cost of synthetic turf. In the last post, we answered the question: isn’t a natural solution always cheaper? In today’s post, we will look in detail at the return on investment our turf provides. Every experienced buyer knows that cost is a figure relative to the benefit obtained from the product or service. In other words, the question, “What will I get out of this purchase?” is what determines the value of something in the mind of

In September, we busted myths which create obstacles in the way of prospective turf clients. In October, we looked at solving typical residential problems with our turf. In November, we looked at solving typical commercial problems with our product. For the next 2 weeks, we will be evaluating the cost of synthetic turf. In today’s post, we will answer the question: isn’t a natural solution always cheaper? As with most things, the answer is: it depends on who you ask . In the

This month, our theme has been Synthetic Turf Solutions for Common Commercial Problems. In this week’s article, we are going to highlight our recent install at Glynn County Animal Center. Our good friends had several dog yards that used natural grass, creating a difficult and high-maintenance environment for the staff. They turned to us for help. First, we excavated the topsoil. Next, we installed our plastic lumber perimeter. Third, we installed our rock aggregate base. Fina

This month, our theme is Synthetic Turf Solutions for Common Commercial Problems. In the previous article, we looked at how our turf can provide a better play area for Dog Facilities. In this week’s article, we are going to address commercial venues that need amenity upgrades, though they perhaps aren’t aware of the opportunities our turf may provide. How does ForeverLawn raise awareness of and deliver on these opportunities? There are a breadth of facilities that offer ameni

This month, our theme is Synthetic Turf Solutions for Common Commercial Problems. I’ve missed the previous 2 posts due to sickness and the holiday, so we’re going to make up for it by posting 2 posts a week for the next 2 weeks. In the previous article, we looked at how our turf can provide a better playground for commercial clients. In this week’s article, we are going to address Dog Facilities which need better play areas. First, what do I mean by Dog Facility? I mean a Dog

We are back! In September, we busted the myths which create obstacles in the way of prospective turf clients. In October, we looked at solving typical residential problems with our turf. This month, our theme is Synthetic Turf Solutions for Common Commercial Problems. In today’s article, we will look at how our turf can provide a better playground for commercial clients. First, why might a client want or need a synthetic turf playground? The following pictures from one of our

October’s blog theme is Synthetic Turf Solutions for Common Residential Problems. This week, we will highlight a backyard K9 Grass job we performed this year. How did our synthetic turf help this client? Our client had existing issues keeping her yard in shape – 2 large dogs, dirt paths, muddy soil, and dying grass. Our K9 Grass Classic+ was a perfect solution for her. The flow-through backing and aggregate base ensure proper drainage; the antimicrobial and shorter blades

October’s blog theme is Synthetic Turf Solutions for Common Residential Problems. This week, we will focus on the love-hate relationship homeowners have with yard maintenance. How can our synthetic turf help in this predicament? First, the predicament itself. We have all experienced it. Saturday morning in August. It’s been a long week at work. You were up late at the kids’ game last night. All you want is to curl up on the couch and watch week 1 of college football. Then it

October’s blog theme is Synthetic Turf Solutions for Common Residential Problems. Last month, we busted the myths which create obstacles...

October’s blog theme is Synthetic Turf Solutions for Common Residential Problems. Last month, we busted the myths which create obstacles...

In this week’s article, I want to conclude our myth-busting series by highlighting a recent installation which exemplifies the previous...

We now come to the final myth-busting article in this short series. What is the truth about how synthetic turf feels to the touch? This...

We are continuing to bust myths surrounding the synthetic turf industry. Last week, I wrote that all reputable synthetic turf brands...

One piece of advice seasoned parents give new parents is, “Just wait until the next child because they’re all different!” They usually...